Understanding The Keys To Building A Large Network Marketing Team

When most people join a network marketing business they are taught the so-called “formula for success”, which goes something like this:

– Short-term pain equals long-term gain

– Would you work real hard at something you do not want to do for the next 6 -12 months so you can live the rest of your life like you want to?

– You have to do today what others won’t so you can have tomorrow what others don’t

– Success takes 3 things: Sacrifice, sacrifice, sacrifice

– You have to burn the midnight oil

– You have to work it from eight to faint

– Success is hard but it’s worth it.

You know, we say all these things to people, yet what’s going on in the world today? Divorce is at an all-time high, obesity, teenage drug use, terrorism, global warming, global competition, layoffs, off-shoring of jobs, etc are all at an all time high.

Most people end up quitting in network marketing because they’re already maxed out and we’re asking them to give up all that little sane time they have available to come and do something that’s really uncomfortable. You see, the idea of talking to people about a network marketing business can be very uncomfortable for most people.

The so called “all-pain” or “no-pain-no-gain” formula will produce more failures for most than it will produce successes. If you promote and train the “all-pain” formula, you will turn off and burn out over 90% of people.

Here’s the real formula for long-term sustainable success

Before I go into that, allow me to categorize people into 2 groups:

1. Hunters

2. Fishers

The fishers are the ones that are all about enjoying the process and they’re about taking their time and smelling the roses. Most people fall into this group. However, the hunters go out and look for the animal and “BOOM” they “shoot” it down. They love the adrenaline rush.

Now, the super-achievers in network marketing have a tendency to be hunters. These hunters then try to teach the fishers how to hunt, instead of teaching those who are hunters how to hunt but at the same time teaching the fishers how to fish.

How To Teach The Fishers How To Fish:

This is really a message for the masses. Remember that if you want to dine with the classes, you’ve got to serve the masses. Learn to work smarter not harder.

Do what you love and the money will follow.

To master network marketing, you’ve got to master the art of duplication. Make sure you have fun in the process!

This is a process known as the “power of less”. There is a place for the power of less and there’s also a place for the “power of more”.

Most people who have achieved success in network marketing didn’t do anything that special. They just did somethings a little different from everybody else, and they did these things over time. It didn’t seem like what they were doing was making any difference initially, but over time, it had a big compounding effect in their favor.

Success is easy and something you can achieve. If you do the simple disciplines and repeat them over time, you too can have success. It doesn’t have to be hard.

Simple disciplines could be things like exposing 2 new people every day to your business opportunity. You could do this by handing out 2 DVDs, 2 magazines or have 2 people watch the business presentation on your website, attending a presentation every week, reading 30 minutes a day, etc.

At first, the simple disciplines and what is called “errors in judgment” are the same on the scale and you can’t really tell the difference between the person doing the simple disciplines versus the person doing the simple errors in judgment. Errors in judgment could be things like watching an average of 4 hours of TV per day, eating hamburgers and fries instead of salad & salmon, not exercising 20 mins a day, etc.

Now, doing the simple disciplines could be a little bit uncomfortable in the beginning and the simple errors in judgment could be very comfortable initially. Over time though, the simple disciplines start to have a positive compounding effect, while the simple errors in judgment also have a compounding effect which goes in the opposite direction.

What’s interesting is that what was uncomfortable initially (delayed gratification) now becomes very comfortable, but what was comfortable initially flip flops and becomes very uncomfortable.

Let’s say you have 40 people in your team who are going to apply the concept of the simple discipline and repeat it over time. Let’s say that each of you are going to have 2 new people look at your business presentation daily, 5 days a week. Over the course of 12 months, you would have over 20,000 perfect presentations of your business opportunity. What do you think would happen to your business if you had 20,2000 people see your business presentation through your group?

Now let’s say you had a 5% conversion rate. That means that 1 out of 20 people that see the presentation join the business or purchase the product/service. That’s 1000 new sales in your group in 12 months and that doesn’t take into consideration any duplication from the new people that come on board.

This is the power of compound interest.

In part 2 of this post, I’ll share with you some more keys to building a large network marketing team. Stay tuned….

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Etieno Etuk’s Network Marketing Blog

Skype: donnylem

Email: donnylem@gmail.com

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“I Teach You the Mindset & Marketing Strategies to Make A Lot More Money and Follow Your Dreams!”

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